The SAP Extended Business Program (EBP) program works by amalgamating hardware vendors, business consulting firms, integrators, resellers and independent software vendors of various sizes, geographic locations and specialist expertise into larger networks, led by one Master Value Added Reseller (VAR). Avantis Information Systems has been named the Master VAR for the entire SAP BusinessObjects product line.

All Extended Business Members (EBMs) will be aligned with SAP and the SAP BusinessObjects brand, and are able to participate in tailored enablement and demand generation programs; supported by their Master VAR who is authorised to re-sell SAP BusinessObjects solutions.

SAP and Avantis will provide Extended Business Program partners with an initial induction and a tailored enablement plan , in addition to sales and pre-sales training.

“We have spoken to a number of companies and the response has been overwhelmingly positive. Our first EBM has already signed up to the program and the first license sale made on their behalf! We are already looking at doing more business together. We are now looking for more like-minded organisations that want to take advantage of the program and its benefits. ”

Colin Pearshouse
General Manager, Avantis

Originally launched and trialled in the Europe, the program delivers tangible value to SAP partners and companies associated with them. This augmentation is further evidence of SAP's ongoing commitment to developing the IT ecosystem in Australia, in order to meet the needs of customers and to drive the growth of the region's software industry.

Building Long-Term Relationships and Success in the SAP Ecosystem

The SAP ecosystem remains key to SAP's strategy in the midmarket. Programs like the SAP Extended Business Program further demonstrate SAP's commitment to the success of the SAP ecosystem and the continued growth opportunities which exist for organisations associated with SAP.

Participation in the SAP Extended Business Program is voluntary, free of charge and open to companies with the ability to identify (and benefit from) potential SAP BusinessObjects license opportunities.

If you would like to know more about this program and how it could benefit your organisation, please contact colin.pearshouse [at] avantis.com.au or call (02) 9596 4223.